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Ford eyes dandelions as sustainable alternative to synthetic rubber

Ford, in conjunction with Ohio State University, is turning to the humble garden weed as sustainable resource, researching the dandelion's potential use as an alternative to synthetic rubber. While the automaker already makes considerable use of sustainable materials in its vehicles – such as soy foam seat cushions and straw-filled plastic for interior trim – this latest discovery opens up a wealth of new possibilities for automotive applications. According to research conducted by Ford, a milky-white substance that is found in certain dandelion roots can produce a sustainable rubber that could be used to create plastic parts for vehicle interiors.

Audi A1 – Production to start

Audi will being production of the Audi A1 in October And now comes confirmation that Audi is finally going to kick off production of the A1 in October. The head of Audi’s Brussels plant – Alfons Dintner – has confirmed that the Audi A1 will start production in October after a five week shutdown in August to gear the Brussels plant up for production of the new A1. The new Audi A1 will start to hit European Showrooms in the early part of 2010.

Frank Stephenson on the importance of color in design

During the announcement of the McLaren Automotive's partnership with paints and coatings company, AkzoNobel, Car Design News took the opportunity to discuss the importance of color in design with design director Frank Stephenson. According to Stephenson color's ability to invoke emotions and communicate with viewers, he described just how big a part it has to play in the design process and how it inspires designers when developing products. "The first thing color does is influence the brand – it gives the customer an identifiable element to what we're talking about.