Triumph Speed Four Speed 4 Engine Motor on 2040-parts.com

GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Jaguar XFR-S: The Video

With the Jaguar XFR-S now on the show floor in Los Angeles, we have the first video of Jaguar’s quickest saloon car. Pretty (although quite un-Jaguar like) though the XFR-S is to look at, nothing gives you a feel for a car – apart from driving it – quite as well as a decent video with great sounds. And that’s exactly what Jaguar has on offer with their launch video for the XFR-S.

Jeep pickup at least 4 years away, CEO says

Jeep CEO Michael Manley says a pickup truck remains a high priority but a Wrangler-based hauler is at least four years away. "It is too late in Wrangler's product cycle to add a pickup. The 2015 or 2016 time frame makes more sense," Manley said during an interview at the Frankfurt auto show.