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Lamborghini Jota: Tease 3

Lamborghini Jota Tease 3 I know, it’s getting boring already. The first tease we had on the Lamborghini Jota was back in June when Lamborghini sent a photo of the bonnet of a car and the catchy (and let’s not forget, original) tag line ‘Coming Soon…’. That was followed up just over a week ago with another blindingly helpful photo of the Lamborghini Jota – this time of a tail light and a bit of carbon fibre.

Monster Jam is totally rad

To our 6-year-old selves, monster trucks really were the biggest, baddest things on four wheels, mechanized, city-block-sized demon machines that ate sedans and belched fire. The reality is that the trucks aren't that big when you get right up next to them -- certainly not the Caterpillar 797-sized car-obliterators we imagined years ago. They're probably around 12 feet high at most; given current trends, they'll be eclipsed by heavy-duty pickups in a design cycle or two.

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.