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2012 Peugeot 4008: More info, pictures and video

The new 2012 Peugeot 4008 will go on sale after the Geneva Motor Show We first saw the 2012 Peugeot 4008 last year, and now we get new information, photos and video ahead of its production debut at Geneva. Peugeot (and Citroen) have form for taking Mitsubishi SUVs and turning the them in to Gallic off-roaders. Which is why we’re getting the Peugeot 4008, the Peugeot take on the Mitsubishi ASX.

No performance upgrades for Subaru BRZ STI?

Earlier this week we brought you first news and pictures of the Subaru BRZ STI – and discussed the potential for a set of high performance upgrades taking the car’s output to around 300hp. However, according to people who claim to be in the know, this first round of  STI add-ons for the Subaru BRZ could be little more than cosmetic and chassis changes. On Bing: see pictures of the Subaru BRZ Find out how much a used Subaru BRZ is worth on Auto Trader Subaru originally rebuffed suggestions that it would fit a turbocharger or supercharger to the car’s 2.0-litre flat-four engine, which would easily take power from the standard 200hp output up to around 300hp.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.