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Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.

BMW M5 with four wheel drive confirmed

2012 BMW M5 - all wheels driven We thought that when we reported the 2012 BMW M5 was going to get a 4WD option that we would hear from every keeper of the BMW M-faith with their plans to protest this sacrilege around the world. But we heard nothing. Maybe the story we ran didn’t ring true for the M-Nutters so they didn’t react, or maybe they’re all on holiday.

Kia Soul Shaker returns & Kia Picanto White arrives

Kia is reintroducing the Soul Shaker to its Shaker Originals range and launching a range-topping Kia Picanto White. With metal to shift, economic gloom and snow on the ground, car makers turn to new variations on existing models to get bit more footfall – and sales – at their dealers. So Kia is reintroducing the Soul Shaker to its Originals offerings (along with the Soul Quantum and Soul Inferno) to sit at the top of the Soul range with its Vanilla Shake paint job (or, as a no cost option, Quartz Black), 18″ alloys, Houndstooth upholstery with beige trim and a rear-view mirror that comes with a built-in reversing camera.