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Fiat 500L Trekking goes on sale: Price from £17,095

The Fiat 500L Trekkiing (pictured) is now on sale in the UK The Fiat 500L – Fiat’s 500 on steroids – went on sale back in December (and we’ve also had the 7-seat 500L MPW revealed), and now we get the rufty-tufty version of the 500L – the Fiat 500L Trekking – arriving in the UK, and costing from £17,095, just £700 more than the equivalent 500L without the butch bits. The 500L Trekking comes with Fiat’s Traction+, a clever traction technology that gives the 500L more grip on slippery surfaces, more rugged front and back treatments, bits of black plastic cladding and a set of 17″ alloys to make it look more suited to the boot sale car park than the regular 500L. Specification is based on the 500L Lounge – which means stuff like 5″ Touchscreen, Bluetooth, Hil Hold, electric door mirrors, Cruise, Climate, auto lights and wipers, electric windows and front fogs all come in the price.

Fashion designer John Varvatos continues Detroit theme in new Chrysler 300 ad

Continuing the "Imported from Detroit" campaign that launched with Eminem's epic Super Bowl ad, Chrysler has partnered with fashion designer and native Detroiter John Varvatos for the next installment in the star-studded series of commercials. With Iggy Pop playing in the background, the spot shows Varvatos driving a Chrysler 300 as the voiceover says that the Motor City's "perfect combination of rock and roll and heavy industry" made it the designer's muse. Chrysler also is running an ad with Detroit Lions defensive tackle Ndamukong Suh.

Dassault Systèmes and Autodesign & Styling's 'Prague Experience' contest launched

Dassault Systèmes and AutoDesign & Styling magazine are looking for designs for everyday objects inspired by the Czech capital of Prague for their annual international design competition. The contest, which is open to designers from all over the world, calls for entries that are both user- and eco-friendly and reflect the character of Prague as a European city full of famous architecture and hundreds of monuments. Anne Asensio, vice-president of design experience at Dassault Systèmes and jury president for the past two years, said, "We are pleased to announce the third annual competition, and we have already introduced a small tradition.