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Partnership Premium 2030 - Part 4

This most recent episode from Strate College in Paris, France, shows the 3D development phase of a project done in collaboration with Peugeot. The 30 students on the French university's transport design course were divided into 10 groups before subsequently choosing their direction and developing sketches for their individual scenarios. In the video, the French automaker's chief designer, Gilles Vidal, speaks about the collaboration with the school and discusses the project brief, outlining how students were asked to devise scenarios and come up with mobility solutions for a premium Peugeot for the year 2030.

2013 Kia Sorento facelift revealed

2013 Kia Sorento facelift The 2013 Kia Sorento facelift has been revealed ahead of a debut at the New York Motor Show in April. Ahead of a public debut at the New York Motor Show in April, Kia has revealed a facelift for the Sorento crossover / SUV, although it’s not exactly comprehensive. Top of the noticeable stuff on the new Sorento is the adoption of the latest Kia signature grill, with a reddeigned front bumper and tweaks to the air intakes and fogs.

Hyundai move from Baboons to Kids to test quality

Hyundai let a troop of 4 & 5 year olds loose on an i30 to test quality Last year, Hyundai let a troop of 40 safari park baboons loose on an i30 to see if, left to their own devices, they could trash Hyundai’s very well bolted together (just ask Martin Winterkorn) i30. It was a clever way to demonstrate that the i30 doesn’t just look good, but is made of a bit more than recycled baked bean cans and Fairy liquid bottles. The i30 came through the baboon test with flying colours (even the company tasked with cleaning it up after the baboons commented on the story that they were impressed by how unscathed the i30 was), but Hyundai has now come up with a quality test that makes the baboon adventure look like a walk in the (safari) park.