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Volkswagen Woofwagen – There’s a dog for every VW (video)

There’s a dog for every Volkswagen Instead of focusing on marketing just one car in its enormous range, Volkswagen UK has decided to go mad and produce one video advert for its entire line-up. Sensibly, VW has used a simple mechanism to make sure the advert gets the attention of British car buyers by using 36 different dogs to identify with the over 20 car VW model range (and it’s not the first time VW has used a lot of dogs to promote their cars). With getting on for half of all UK households owning at least one dog, it’s a simple way to get attention from viewers along with lots of ‘Aaahs’ and ‘that one looks just like ours’ to keep attention to the end of the sales pitch.

Audi A3 Concept (2011): first pictures

Audi has released first sketches of the Audi A3 concept, ahead of its debut at the 2011 Geneva motor show. Audi is previewing the upcoming A3 with this saloon concept. It's powered by the fan-favourite five-cylinder turbocharged engine in 408bhp specification. Quattro four-wheel-drive and a seven-speed S-tronic double-clutch transmission complete the powertrain.  Sizewise, the new A3 saloon is 4440mm long, 1840mm wide and 1390mm high.  That's longer than the current A3 Sportback (4.3m) but shorter than the current VW Jetta saloon (4.64m). The new concept is slightly wider and lower than the current A3.

Theaters and screening dates set for Senna documentary U.S. tour

We mentioned earlier this month that the award-winning film documenting the career of Formula One's Ayrton Senna will hit U.S. theaters in August. Now we have dates and locations for your calendar.