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Ford cuts 2010 prices by up to 15%

Ford has cut prices of its big cars by up to 15% By Tim Pollard Motor Industry 26 March 2010 12:00 Ford today announced sweeping price cuts across its large car range – lopping up to 15% off the price of models such as the Mondeo, S-Max and Galaxy. The news comes after Ford raised price four times in the past year.The Blue Oval has drawn criticism in the past for artificially high list prices, which have penalised business buyers. In the UK, company car tax is calculated by the P11D price which is based on the list price, not the transaction price, and 70% of large Fords are bought by fleets.Private buyers have historically scored large discounts on big Fords, as did corporate buyers – making many question the need for higher list prices.

Mercedes-Benz reveals all-new C-Class

Mercedes-Benz has uncovered the new C-Class – a model aimed at toppling the all-conquering BMW 3 Series. Benefitting from the full might of Mercedes’ technological arsenal, the new C-Class is the most advanced version yet by a clear margin… and in some respects, is the most sophisticated vehicle the junior executive class has ever seen, too. It also takes on a sleek new look, owing plenty to the highly-praised new S-Class, while the interior offers, says Mercedes, an experience akin to stepping from economy class to business class on an aircraft.

Big car day in horse country at the Keeneland Concours d'Elegance

With a concours sprawling over the lush grounds of the Keeneland Race Course, there was almost too much to see. Attendance, at 6,000, was up again this year; there was a record number of entries, and attendees could park their rides in car corrals that surrounded the show grounds. "To drive up in your Cobra, Mustang or Mini and then nose up 10 feet from a Duesenberg or a Bugatti is pretty cool," said Tom Jones, event chairman.