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Audi does Vegas

Rupert Stadler, chairman of Audi AG, became only the third car company executive to deliver a keynote address at the Consumer Electronics Show, and he did it--as all the best Toastmasters do--by starting with a joke. “When I received the invitation to speak here this year, I thought: why don't I bring a nice example of an electronic device made by Audi,” said the chair. “Ladies and gentlemen, meet the Audi E-tron Spyder concept car.

Volkswagen Space Up concept

By Ben Pulman Motor Shows 24 October 2007 10:30 Up, up, and away… Yes, the Volkswagen Up is back. The Tokyo Motor Show today saw VW unveil a second iteration of their new small family car – a third model will be shown at the LA Auto Show in November 2007. Called the Space Up!, the rear-engined car is a stretched version of the three-door we saw at the Frankfurt Motor Show earlier in the year.

First customers are key to EV sales success, execs say

Word of mouth is a key element to generating buyers for electric and plug-in hybrid vehicles. Today, it's the early adapters, tech-savvy buyers who are embracing the technology and buying the plug-in hybrid Chevrolet Volt and the battery-powered Nissan Leaf. But for these vehicles and similar models to go mainstream, anxiety about the technology needs to be eliminated.