2002 Yamaha Sx Viper 700 Venture Recoil on 2040-parts.com

Future products: Lamborghini sees the light

Has engine performance gone as far as it can? With horsepower per liter having long since broken the 100-1 mark, Lamborghini seems to think so. So do many European regulators who want to strangle carbon dioxide emissions.

Alfa Romeo 4C Spider revealed: Geneva Motor Show

The Alfa Romeo 4C Spider (pictured) revealed in Geneva The Alfa Romeo 4C is the epitome of a modern ‘supercar’, with ultra light weight (for a production car) allowing the 4C to produce very good performance from its modest 17500cc engine. So producing an Spider convertible immediately raises the weight issue in a more dramatic way when the car’s abilities are so dependent on it low weight, but it seems the Alfa Romeo 4C Spider – previewed as a production car with a concept at Geneva today – has managed to keep the wight penalties of the convertible 4C down to a minimum. Thanks to a canvas roof and carbon fibre rollover bars, the weight penalty for the Spider is only about 60kg (around a 7 per cent gain) which shouldn’t hurt performance too much.

Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.