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We Buy Any Car TV advert banned

A television advert for the car buying service webuyanycar.com has been ruled “misleading” by the Advertising Standards Authority (ASA), and must not be shown again in its current form. The complaint and the decision centred on the phrase “no nasty surprises” in combination with the lack of any reference to the company’s mandatory administration fee. On Bing: see pictures of misleading car advertising Find out how much a used car costs on Auto Trader The TV ad in question showed two men floating in the sky with car shaped balloons, while a voiceover stated: “When you’re selling you car you can often get knocked down on the price.

Art Center and Clemson University students unveil Mazda Deep Orange 3 concept

Art Center College of Design and Clemson University students joined forces to design and develop a next-generation Mazda concept, the Deep Orange 3. The Deep Orange 3, which features a body designed by Art Center student Frederick Naaman, has been unveiled at the Center for Automotive Research Management's Briefing Seminars in Ann Arbor, Michigan. The project started with market research focusing on what kind of car Generation Y would want to drive, with the results showing that the majority wanted five or more seats.

Ford improves simulators to help driver safety

Today's cars are loaded to the hilt with technology. Given modern vehicles' built-in opportunities for driver distraction, not to mention society's penchant for mobile-device use while motoring, it's a wonder we get home safely at all. To that end, Ford has upgraded its Virttex virtual-reality machine to study driver performance in the pursuit of safety devices and driver-aid development.